G50 RADIOTHE SOUND OF THE RIDE
One station a driver can play with virtually any passenger in the vehicle. Clean, current and comfortable — with personality, rhythm and soul.
Clean enough for the ride. Good enough for the playlist.
The Vibe
Designed for the passenger in the back seat.
G50 Radio creates a premium, comfortable environment. The music and programming can have culture, humor and soul without ever making a passenger uncomfortable.
Who Is In The Car
It should work for every rider.
A business executive
A college student
A parent with children
A senior
A tourist
A couple headed to dinner
Someone headed to work
Someone headed to the airport
The driver should never have to panic and turn the station down because a passenger got in.
Music Standard
Clean by default. Not boring by accident.
Every track is chosen to carry the room — familiar enough to sing along, polished enough for a client, an elder or a child in the car.
Never programmed
Explicit sexual lyrics, excessive profanity, graphic violence, hateful content, or anything likely to create an uncomfortable rideshare environment.
What you will hear
Programming
More than music.
Short-form features between the records: useful, local and positive.
G50 Business Minute
Useful business information in 30–60 seconds.
G50 Money Minute
Simple financial and business education.
G50 What's Happening
Events, entertainment and useful cultural information.
G50 Local
Small-business discoveries in the community.
G50 Eats
Restaurant and food discoveries.
G50 Travel
Airport, tourism and destination content.
G50 Sports
Short sports updates and conversation.
G50 Media
Entertainment and original programming.
Legacy Music
Artist and music discovery.
G50 Good News
Positive community and business stories.
Passenger-friendly advertisers
Advertising Standard
Spots that respect the ride.
Advertising is held to the same standard as the music. No disruptive, deceptive, offensive or overly aggressive creative reaches a passenger through G50 Radio.
Explore sponsorshipDriver Principle
The driver controls the experience.
The driver should feel
“I can leave this station playing.”
The passenger should feel
“This ride has a vibe.”
The G50 Radio Promise
CLEAN ENOUGH FOR THE RIDE.GOOD ENOUGH FOR THE PLAYLIST.
G50 Radio — Your Ride. Your Vibe. Powered by TSB | G50 Media. Built to Execute.
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